About Us
About Us
Reliance Sheet & Strip Company (RSS) stands apart as a truly local, independent, and employee-owned steel distributor, built on a foundation of trust, service, and community. Headquartered in Antioch, California, we are passionate about delivering high-quality flat-rolled carbon steel coils, sheets, and blanks throughout
Northern California.
Here, customers are more than account numbers; each person matters, and every order is important to us. Unlike large, publicly traded corporations, our single-location business thrives on personal connections and genuine, hands-on support. That personal touch is reflected in how we answer calls, manage orders, and go the extra mile to ensure satisfaction. Our customers value working with us because we are responsive, friendly, and adaptable, consistently meeting individualized needs with a positive attitude.
As an employee-owned company, our team members take pride and accountability in every aspect of their work. This ownership means customers benefit from passionate service, long-term partnership, and high standards because every order reflects our collective reputation. Remaining small and local lets us remain agile and closely connected to our community, keeping jobs and expertise rooted here in Antioch.
If you’re a manufacturer, fabricator, or local business seeking reliable, high-quality steel products, contact our approachable sales team to learn about our range or to see if you qualify for free delivery. At Reliance Sheet & Strip Company, your business matters, and your satisfaction is always our top priority.
Our History
Reliance Sheet & Strip Company was started in 1954 by Charlie Fox in Berkeley, CA. The company was sold to long-term employee Roger Abendroth who transitioned the company into an Employee Stock Ownership Plan (ESOP). Upon his retirement in 2023, RSS became a 100% employee-owned company and we are proud to bring our unique approach to the steel market that our long-term customers have valued and trusted for years.
RSS has always been rooted in the Bay Area to support Northern and Central California’s steel requirements. Operating two cut-to-length leveling lines and four shears to provide steel products tailored to client specifications, including dimensions and packaging.
